Picnic with Fresh Produce is a dedicated time to hone who you are as a brand. It’s a learning series designed to help you articulate your values and vision, what opportunities you’re missing, and how you can do what you do even better. It’s strategic, but it’s also fun, and it’s incredibly practical. It’s about learning. It’s about problem solving. It’s about doing things for yourself and your brand that you didn’t know you could (or should!) do. And you’ll do it all yourself, or with your team.
why do
I need Picnic?
Managing a brand is not all that hard to do, once you know how to do it right. It does become frustrating, intimidating, and sometimes just plain unpleasant if you’re not doing it right. The good news is that you don’t need to have all the answers. You just need a possibility mindset and a Picnic.
You might already have a business. But businesses are a dime a dozen. To really soar, you need a powerful brand — even if that brand is just you.
So what’s the difference?
A business is a product or service. A brand is a system of values.
When someone shares your values, they remain loyal to your brand. This is true of both your customers and your team members.
Living your brand values is essential to building customers loyalty and team retention, but that doesn’t mean building a brand needs to be complicated.
Hence, Picnic.
We can’t tell you who you are, and we don’t want to tell you what to do.
Over the years we’ve developed a very smart, strategic way of helping businesses, non-profits, and individuals grow their brands and ideas from something just-not-quite-right to something clear, bold and invigorating. Work should (and can be) fun. Picnic helps you get there.
No matter what industry you’re in, how long you’ve been in business, or how many people are on your team, every Picnic will give you something to Think About, something to Figure Out, and something to Talk About.
By the end of the process, you’ll feel really confident about who you are as a brand, where you’re going as a brand, and how to tackle the challenges that come with managing a brand.
It’s a very reasonably priced investment, and it is absolutely worth it.
