Co-Op Architecture – American Mother

This project showcases the mystic truth that ‘everything connects to ideas’ and how our crew can create magic resulting in pure delight for the client and their audience. It was a project that showcased the values of the client to help them live out their brand by utilizing an unexpected, creative approach through a song recorded on an old 45 record, a video, and a notebook with lyrics. I love architecture and branding, and this project married those two together like bread and butter, but with the surprise cinnamon sugar on top. Honestly, it was one of the first projects that introduced me to Fresh Produce. #Groupie